Star Web Pros - Art vs. Science

VS.

The Focus

Should The Focus of Website Design Be More Art or More Science?

You have visited websites that clearly focus on the “art of website design” with a magnificent spectrum of colors and display techniques that rival modern day works of art. Other websites seem to be completely lacking in artistic characteristics yet they perform vital interfacing with order taking or database management systems.

So which type of website is the best for the client?

The best answer to this question is that the focus of website design really depends upon the client's wants and needs. Some clients are primarily concerned with the appearance of the website. Others want to focus on technical attributes of their site like search engine optimization or user-interaction. Most clients want a unique combination of art and science that focuses directly on the needs of their business.

Star Web Pros ^SM realizes the critical importance of having a thorough initial consultation with the client BEFORE designing a website. For example, a client may have absolutely no interest in online business and just wants a website as a customer service tool for local customers. In this scenario, a website design consultant should not design a site that is optimized for search engines while neglecting the local customers’ interest.

At Star Web Pros ^SM we first carefully listen to you tell us about your business needs. Then we recommend a solution based upon a match between our understanding of your business and our understanding of the vast array of potential options available in website design.